TV channels - why not +24 hours?
2010-11-12 | Filed Under Communications |
Many TV channels are now broadcasting “+1″ - the one hour time delay to let you catch up on content.
But, apart from Sky2, none of them seem to be doing +24.
Yet, if you think about it, broadcasters are doing more and more to exploit the power of PR and recommendation. Yet you don’t get to see the programme people are talking about from the night before unless they are on iPlayer and the like (or one of the interminable BBC repeats.
Why just a one hour delay? Surely it would make much more sense to use this bandwidth to put a bigger delay in place and significantly improve audience figures…
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